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Has Word-Of-Mouth Marketing Changed? You Decide

Anyone who’s ever owned a business or was looking for a product or service utilizes word-of-mouth advertising. Hands-down… it’s the best advertising money can’t always buy. No TV commercial or any other ad can beat it. The internet hasn’t changed that one bit. Word-of-mouth advertising is still as relevant as ever and even more so…Continue Reading

How to Use a Hashtag… What’s a Hashtag?

How to Use a Hashtag… What’s a Hashtag?

Hashtag definition: the pound sign, or # symbol used to categorize keywords common in Social Media posts. Twitter started using to categorize messages back in 2007 but it’s use has become universal now in Google, Facebook, LinkedIn, etc. to do the same exact thing. There’s a right way and wrong way to use it so…Continue Reading

Google+ Local Map Optimization

Google Places, formerly Google Local and a couple of other names, allows businesses to have a local search engine listing in Google Maps. The best thing about Google’s local results is that they show up first or mixed in near the top with regular organic (free) search results. In fact, you don’t even have to…Continue Reading